Nubank is single leader in the race for PIX key registration
Nubank is the financial institution that has obtained the most PIX keys since the registration period began on Monday, October 5th. Brazilian fintech already has around 8.1 million customer keys, almost a quarter of the total for the entire system, which totals 33.8 million so far.
The ranking released by the Central Bank (BC) still shows that more than half of the registered keys are concentrated in three fintechs, as Mercado Pago and PagSeguro appear, respectively, in second and third places.
The three institutions together received approximately 17.1 million registrations of PIX keys, from the beginning of the registration period, until the night of Wednesday (14). Coming well behind Nubank, Mercado Pago, second in the ranking, has 4.7 million entries, while PagSeguro, in third, registered 4.3 million keys.
Behind the three leading fintechs in the ranking are five large Brazilian banks, namely Bradesco, Caixa Econômica Federal (CEF), Banco do Brasil, Itaú and Santander, occupying, respectively, fourth, fifth, sixth, seventh and eighth places.
Ranking: the 20 institutions with the most registered keys
Currently, these are the 20 institutions that have the most PIX keys registered (values have been rounded up):
- Nubank – 8.1 million
- Paid Market – 4.7 million
- PagSeguro – 4.3 million
- Bradesco – 3.7 million
- CEF -2.5 million
- Banco do Brasil – 2.1 million
- Itaú – 1.8 million
- Santander – 1.6 million
- PicPay – 1.1 million
- Inter – 889 thousand
- Original – 524 thousand
- C6 – 336 thousand
- Banrisul – 200 thousand
- Itaucard – 131 thousand
- BMG – 110 thousand
- Pan – 93 thousand
- SumUp – 86 thousand
- Digio – 50 thousand
- Agibank – 46 thousand
- Crop – 46 thousand
As the absolute leader in the ranking, Nubank captured 23.9% of the total key registrations, 70% more than the number of registrations reached by the second place.
